1send Documentation
  • 🦛1send Documentation
  • Learn
    • 🚀Getting Started
      • Types of Messages
    • Facebook
      • Manage Facebook Page Connection
      • Checking Page Permissions
    • 📊Analytics
      • Revenue Attribution
      • 🪸UTM Tracking
    • 🔗Get subscription link
    • 💌Creating a campaign
      • Edit scheduled campaigns
      • 👓Sending Previews
    • 📢Using Facebook Ads
    • Automating Facebook Live
  • For agencies
    • ❓What is 1send?
    • 💝Client account setup
      • 🙂Access as People
      • 👐Access as Partners
    • 🚪Authorize 1send
    • 🚷Business Account Requires 2FA
  • Guides
    • Getting Subscribers
      • 🌐Website integration
      • ❤️Social media
      • 📒Cross Promoting Email & SMS
      • 🌳Offline QR code
      • Comment Automation
      • 🧲Lead magnet
    • Integrations
      • Shopify
      • ✉️Klaviyo
  • Troubleshooting
    • 🌚Uninstalling 1send
    • 1send Registration Not working
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  • Default Attribution Window
  • Adjust Attribution Window

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Revenue Attribution

Last updated 5 months ago

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Attribution helps you better identify which messages are more successful at driving the ultimate goal, revenue conversion.

Revenue attribution is possible only if the Shopify app is installed.

Default Attribution Window

By default, 1send calculates attribution based on if a subscriber clicks the message link and makes a purchase within 7 days. But you can in your account settings.

Using the default settings as an example:

1

Day 1

Message is sent to your subscriber and they open it.

2

Day 2

The subscriber opens the message again and clicks the message link to a product offer.

3

Day 5

They ultimately come back and purchase the product.

In this example, the purchase is attributed to message campaign since it's with 7 days of the subscriber clicking the link. However, if the customer were to make the purchase on day 10, then this would not be attributed to 1send.

Adjust Attribution Window

You can change the attribution window days by going into Settings → Account

Change the number of days and click Save

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