# Lead magnet A lead magnet pushes a visitor to subscribe to your notifications. By providing immediate value, a lead magnet establishes trust and showcases your expertise. ### Webinar and workshops Host a live or recorded webinar or workshop that dives deep into a specific subject, offering valuable insights and actionable takeaways. Potential content can include: * Product launches and teases * Industry insights * Best practices * Case studies * Behind the scenes developments * Q\&A sessions with the audiences ### Digital products A range of products can be created and then distributed at scale in exchange for subscribing. These are knowledge based. * Ebooks * Checklists/cheat sheets * Templates * Resource lists * Infographics * Survey and research reports * Case studies and success stories ### Discounts or samples Discounts or samples can entice a new customer to experience what you offer. Offer exclusive discounts or sample for subscribers. Depending on product this can extend to other aspects like limited membership access. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.1send.net/guides/getting-subscribers/lead-magnet.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.